Ain’t Advertising (Ten) Grand?

Elaine GilesPublished June 22, 2009 at 8:20 AM No Comments

I thought I was beyond being surprised by the depths to which Microsoft will stoop to gain a user. Sadly this week has proved that I am not and I viewed the latest attempts from Redmond to woo users to the newly minted Internet Explorer 8.

The strategy this time is to offer the chance to win $10,000 to those prepared to use Internet Explorer 8 to pinpoint clues which reveal the location of the cash.

The adverts were so unsophisticated that I wasn’t the only one who took one look and thought they were a joke, a well executed joke but a joke nevertheless. Sadly they were not.

Read the full story and view the adverts on Elaine’s blog.

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